About Nico

A curious mind.
A creative approach.

I connect people, ideas, technology, and design to move meaningful work forward.

More than a designer.

I started in visual communication and grew into integrated marketing, digital experience, and creative leadership.

At the American Society for Engineering Education, I worked across years of publishing, brand campaigns, events, and digital projects. At GRF CPAs & Advisors, I lead digital content initiatives that bring together search visibility, audience experience, conversion, analytics, and business development.

Graphic Marks, my independent practice, continues to inform how I approach projects: with accountability, responsiveness, and a focus on making creative work practical.

Principles

How I work

Understand first.

Find the audience, the goal, and the problem before designing a solution.

Bring people together.

Work with stakeholders early so work is useful beyond the creative team.

Keep improving.

Use testing, analytics, and practical technology to refine what works.

Background

Education & recognition

Education

BA, Visual Communication, University of Maryland, Baltimore County

AA, Advertising Art, Montgomery College

Recognition

ASEE Employee of the Year, 2018

Association Trends All-Media Contest and Communicator Awards recognition